Proven through partnerships

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We amplify your audience reach, driving incremental revenue opportunities and providing a unique advantage against the competition.

The ZypMedia Advantage

The premier programmatic platform for local advertising

Our proprietary technology platform provides a superior one-stop solution for LOCAL programmatic buying.

Premium digital inventory with extensive local reach across all devices

We have access to the widest array of premium video and display impressions across desktop, mobile and connected TVs.

State-of-the-art targeting using Big Data

We apply advanced geographic, demographic, contextual and behavioral targeting using the best 3rd party data sources, our proprietary 1st party data, and your client’s 1st party data (when available).

Extreme Flexibility

We require no contracts or campaign minimums. Each campaign offers maximum flexibility and is specifically tailored to meet your client’s objectives.

Dual-track approach to campaign optimization

We employ both proprietary algorithms and Analysts who are experts in local markets to manage and adjust campaigns on a daily basis.

Superior service and reporting

Working in consultation with digital managers and sales executives, we provide detailed media plans, daily campaign management, and produce transparent simple-to-understand reporting that lead to actionable insights, satisfied clients and renewals.

Dedicated training, custom marketing materials and comprehensive sales support

We provide training, industry research, product one-sheets, case studies and other sales support to ensure that your sales executives are experts in the field of programmatic media buying.

NEW SPECIALIZED TOOL

Target Canvassing™

All politics is local. Target Canvassing is a new offering that integrates ZypMedia’s proprietary local programmatic media buying platform with best-in-class political data sets to power your marketing effort for issues and candidates.

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OPTIMIZED TOOL #1

Audience Extender™

Reach your highly valuable online audience via other websites. Increase available impressions and grow your revenues.

OPTIMIZED TOOL #2

Business Lift™

Better service your clients with full funnel digital marketing solutions using Big Data Targeting and Retargeting to drive website and in-store traffic and increase sales.

OPTIMIZED TOOL #3

Brand Amplifier™

Empower your clients to efficiently and effectively increase brand awareness through highly targeted advertising across multiple screens – desktop, mobile and connected TV.

OPTIMIZED TOOL #4

GRP Booster™

Use digital video to supplement reach and frequency in order to fulfill campaign objectives, satisfy make-goods, or provide alternatives for preempted clients. 

OPTIMIZED TOOL #5

Audience Replicator™

Use look-alike modeling to identify new customers for your clients and increase sales.

Let's get started

Still have questions?

ZypMedia was built from the ground up to offer LOCAL advertisers the same state-of-the-art media-buying capabilities as big national and global brands.  Please contact us to see how we can efficiently and effectively connect you with your customers and prospects.

See the impact zypmedia is having on business! View Success Stories

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